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In episode #2738, we discuss takeaways from an interview with Patrick Collison, the CEO of Stripe, and Jensen Huang from NVIDIA. We cover the use of group feedback instead of private criticism, the potential impact of AI on industries and jobs, the challenges of implementing AI in large corporations, and the varying adoption rates.      Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: NVIDIA's Jenson Huang's unorthodox leadership style, and How AI agents will change marketing (01:15) NVIDIA's Jenson Huang's unorthodox leadership style (07:43) How AI agents will change marketing (24:13) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short

In episode #2737, we discuss our podcast format changes and the impact on our audience numbers. We also talk about the challenges and economics of book publishing, the potential impact of inflation on marketing, and the current state of advertising revenue for platforms like Google, Pinterest, and Amazon.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Why book writing sucks (stats), Google Search revenue up 14% YoY, Pinterest shares soar 18%, & more (01:15) Introduction (07:29) Why book writing sucks (statistics)  (15:12) Google Search revenue increases 14% YoY to $46 billion  (15:17) Pinterest shares soar 18% on earnings beat, strong revenue growth (15:21) Advertising revenue grew 24% in the first quarter, outpacing retail and cloud computing (21:40) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketings

In this second AOA bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call designed to help agency owners like you accelerate growth and help you get to the next level so you live the life you want.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: A sneak peek of what our AOA hangouts look like (01:15) Introduction to the Coaching Call (01:45) The Power of Writing Memos for Clarity and Action (09:22) Exploring Offshore Talent: Pros and Cons (16:45) Preparing for the Impact of AI on the Industry Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency N

In episode #2736, we discuss Shake Shack's promotion targeting Chick-fil-A, the growth of skool groups and communities, why Meta is opening up Quest OS to third-party hardware makers, the potential TikTok ban, the benefits and drawbacks of venture capital and the importance of reinventing one's business, and Amazon's offering of free content with Amazon Prime.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Shake Shack vs Chick-fil-A, TikTok ban strategies, Facebook's most important historic event, & more (01:15) How Shake Shack is out-marketing Chick-fil-A  (03:38) This Skool group makes $258,000/mo (06:48) Meta opens up Quest OS to third-party hardware makers (10:09) What to do about the TikTok ban (12:55) The single most important event in the history of Facebook (18:27) The Amazon 'oh by the way' offering  (20:19) That’s it for today! Don’t forg

In episode #2735, we share personal experiences with edibles and alcohol, the acquisition of Express by WHP Global, the importance of having tough conversations in organizations, Mark Zuckerberg's rebranding and focus on personal branding, and the future of AI and AGI.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Express files for bankruptcy, plans to close nearly 100 stores, and Mark Zuckerberg's Personal Brand Transformation (01:15) Express files for bankruptcy, plans to close nearly 100 stores (21:00)  Mark Zuckerberg's Personal Brand Transformation - Good Or Bad? (30:03) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: SGE's $40B ad impact, Ferrari's marketing genius, Electric Mercedes G-Wagon, and more (01:15) SGE has the potential impact over $40 billion per year in ad revenue for marketers (12:30) The genius of Ferrari's marketing (13:14) All-electric Mercedes-Benz G-Wagon (17:13) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so

In episode #2733, we discuss how MrBeast's new 40-minute video format, featuring a game show-style competition where people ages one to 100 compete for a $250,000 prize, evoked emotional reactions from viewers. We also talked about the origin story of Amazon Prime and the importance of taking bold bets in business.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: How MrBeast's new content format caused me to cry and How Prime saved Amazon  (01:15) How MrBeast's new content format caused me to cry (07:44) How Prime saved Amazon  (14:13) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain <&

In episode #2732, we discuss the Federal Reserve's rate cuts, the challenges faced by advertisers on social media platforms, the use of virtual employees, the importance of building a brand, and the impact of Google updates on websites.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Wall Street rate-cut expectations, Meta ad woes, Burger King's rival tactic, SEO tips, & More (01:15) Wall Street rate-cut expectations (03:49) Attribution is somewhat unknowable (05:36) Meta advertisers claim sales are down and costs are up due to glitchy automated system (06:58) Burger king leveraged Mcdonald's for marketing using Rappi (10:20) The explosion of $3.75/hr virtual employees (11:33) Companies are now selecting individuals to be the face of their corporate brand (16:44) How to beat every Google SEO update (20:05) That’s it for today! Don’t forget to rate,

In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Revenue comparison: 1B YT shorts vs. 1B YT long-form views, Non-endemic ads from Amazon, & more (01:15) Revenue comparison: 1B YT shorts vs. 1B YT long-form views (11:53) Exploring Amazon's non-endemic ads (15:30) Kindle's success and Oprah's influence (17:43) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a shor

In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the topic of new social media platforms like AirChat, the importance of subtitles in viral videos, the benefits of limiting screen time, and the role of experience in hiring.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, and The number 1 factor for a viral video (01:15) How effective is copying as a marketing strategy? (04:44) AirChat (08:42) The number 1 factor for a viral video (17:48) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Pleas

In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can build a billion-dollar empire on your own terms? Here’s what Jason revealed.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (10:09) Embracing Optionality in Business Strategies (31:18) Operating Like a Public Company (45:16) Continuous Customer Development (55:02) Creating a Company Culture for Personal Growth (01:03:34) Hiring and Accountability in Management (01:14:50) Finding a Niche in the AI Landscape   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:   

In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top podcasters like Andrew Huberman were discussed. We also share pieces of advice for agency owners on scaling their businesses through effective content creation, social media leverage, and networking within entrepreneurial circles.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more (01:15) Introduction (06:27) Content Creation and Social Media (09:00) Joining Entrepreneurial Organizations (11:45) Strategies for Scaling an Agency (14:21) The Significance of ACE Scores in Predicting Health Outcomes (19:55) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to htt

In episode #2728, we argue that while Google has stated that links are not as important as they used to be, we still believe that they play a significant role in rankings. We also discuss the use of user signals in search rankings and the need for Google to protect its algorithm, and shift the conversation to the WNBA and the potential for growth and increased pay for players like Caitlin Clark.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Google confirms links are not that important, Google’s CEO on what search will be Like in 10 years, and Does the WNBA actually have potential now? (01:15) Google confirms links are not that important (06:27)  Google’s CEO on what search will be Like in 10 years (13:12) Does the WNBA actually have potential now? (16:35) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketings

In episode #2727, we discuss the high valuations of companies in India, the arbitrage opportunities for private equity firms, the importance of being remarkable in marketing, and the concept of identity tied to business. He also mentions the achievements of Russ Cook, who ran the perimeter of Africa, and the marketing strategies of Huel and SaladPower.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Market valuation in India, and Marketing lessons from the human that ran the entire continent of Africa  (01:15) Market valuation in India (07:57) Marketing lessons from the human that ran the entire continent of Africa  (15:38) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjo

In episode #2726, we discuss The Rock's impact on WWE by proposing to become the biggest villain, spiking viewership and sales. They also explore the fluctuating market behavior of Trump Media shares, the influence of tech reviewer MKHB on an AI company, the advantages of mergers & acquisitions for business growth, and trends in digital advertising, evidenced by Omnicom's growth and a record year for U.S. search ad revenues.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: The Rock returns to WWE, Trump Media shares surge, MKHB exposes AI company, and more (01:15) The Rock returns to WWE (04:40) Trump Media shares close more than 15% higher after days of declines (05:42) MKHB destroyed an AI company in 41 seconds (07:45) Companies that acquire vs companies that don't (14:29) Omnicom is off to a good start with 4% Q1 growth (15:43) IAB revenue report

In episode #2725, we explore the WooCommerce SEO migration disaster, WordPress acquisitions, the failure of the Amazon Fire phone, the rise of content creators as demand generators, the value of B2B brands, and the opportunities in the current economy for marketing and acquisitions.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: WooCommerce SEO migration disaster, Content creators are the modern form of demand gen, Value of top 100 B2B brands up by 10% vs. last year, study finds (01:15) WooCommerce SEO migration disaster (07:45) Content creators are the modern form of demand gen (11:15) Value of top 100 B2B brands up by 10% versus last year, study finds (15:30) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us kn

In this episode, I had a wide-ranging conversation Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's episode: How To ACTUALLY Get ANYTHING You Want (01:15) Introduction and Marie's Background (10:03) Trusting Your Gut and Following Your Intuition (32:37) The Power of a Strong Work Ethic (40:02) Building a Coaching Business and Engaging with the Audience (56:33) The Challenges of Writing a Book   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this

In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Long-form content boosts SEO?, The return of SEO A/B testing, $7.6B revenue from the eclipse, & more (01:15) Does long form content still matter for SEO? (04:34) Is SEO A/B Testing Back? (12:00) The Eclipse helped generate 7.6 billion dollars in revenue (14:12) Is it worth having your company logo on a sports jersey? (18:20) That’s it for today! Don

In episode #2722, we discuss why big brands like Mcdonald's and Nike sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to cord-cutting, and the success of Instagram and YouTube as acquisitions.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: What big brands sell, Mcdonald’s Netherlands billboards that smell like french fries, & more (01:15) What big brands actually sell (02:52) Mcdonald’s Netherlands put up unbranded billboards that smell like french fries (03:11) Is the marketing industry recovering? (08:56) The Instagram $1B acquisition revisited - how to think about m&a (18:53) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us k

In episode #2722, we discuss the current experiments and tools we're working on in our marketing efforts. We talk about using AI tools to summarize popular articles and generate backlinks, to automate email outreach and social media content, and to build vibrant online communities.    Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Experiments we are running and Tools we are using (01:15) Experiments we are running  (12:00) Tools we are using (17:30) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu Se